The world of graphic design is changing fast and in 2025 Melbourne’s creative professionals are embracing AI tools to save time, boost creativity and deliver outstanding results. Whether you’re a small business owner, freelancer or marketer, having access to free AI tools for graphic designing gives you an edge in producing high-quality visuals without breaking the bank.
In this blog, we’ll explore the best free AI design tools in 2025, their practical uses and how they can support everything from branding services Melbourne to social media marketing and website development.
Canva has long been a favourite among designers, but in 2025 it stepped up with Magic Design and integration of AI models like Claude. With just a text prompt, you can now generate ready-to-use designs for social media posts, presentations and marketing materials.
Microsoft Designer is a free browser-based tool that uses AI to create social media graphics, posters and even ad creatives. Its integration with Microsoft Office tools makes it great for small businesses in Melbourne.
Released in March 2025, Ideogram’s text-to-image model is one of the most powerful free design tools available. It generates realistic, high-quality images while also producing legible text inside graphics—a big step forward in AI design.
A true Photoshop alternative, Photopea runs directly in your browser and supports PSD, AI, Sketch and XD files. It’s free and perfect for designers who need advanced editing without expensive subscriptions.
Inkscape remains the go-to free tool for vector design. From logos to scalable graphics, it’s excellent for Melbourne businesses who want professional branding without licensing costs.
For designers who love experimenting, ComfyUI provides a node-based interface for Stable Diffusion models, giving full control over AI image generation. It’s more advanced, but highly customizable.
Tool | Free? | Best Use Case |
Canva + Claude AI | Free/Freemium | Social graphics with conversational prompts |
Microsoft Designer | Free | Quick social/media design |
Ideogram 3.0 | Free | High-realism text-to-image creative visuals |
Photopea | Free (ad-supported) | Photoshop-like editing in browser |
Inkscape | Free / Open Source | Vector/logo/packaging design |
ComfyUI | Free / Open Source | Advanced layered generation workflows |
Fatpaint | Free (web-based) | Layouts, 3D text, print-ready design |
Remove.bg, Khroma, etc. | Free | Specialized tasks: background, color, quality |
Apart from the main players, there are niche tools that help with specific tasks:
The rise of free AI tools in 2025 has transformed how businesses in Melbourne approach graphic design. From Canva’s AI design features to advanced platforms like ComfyUI these tools give every business the ability to create visually appealing content at no cost.
But remember: while AI makes design faster, nothing replaces the expertise of professionals when it comes to branding services, website development or graphic designing in Melbourne. Together AI tools and professional services create the perfect balance of creativity, consistency and strategy.
Pairing them with Eirmon Solutions design expertise means you get both DIY flexibility and professional polish. Let us help you turn those AI-powered ideas into captivating, high-impact realities.